The express and the local

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Express trains run less often, make fewer stops, and if they’re going where you’re going, get you there faster. The local train is, of course, the opposite. Some people hop on the first train that comes. A local in the … Continued

In search of enrollment

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Back in the day, hitchhikers held cardboard signs with their desired destination city clearly written out. After all, if you’re headed to New York, it doesn’t make sense to pick up someone headed for Denver (it’s a bad idea for … Continued

Weekend Favs July 15

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Weekend Favs July 15 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into … Continued

Permission abused is permission lost

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It doesn’t matter what your privacy policy says, it doesn’t matter when your quarterly results are due and it doesn’t matter what the database is telling you… If someone doesn’t want to hear from you anymore, you’ve lost the ability … Continued

A shared and useful illusion

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Ask a frog or a housefly or a dog to describe the world around us and they’ll give you the wrong answer. The frog will talk about moving objects, the housefly will describe things repeated hundreds of times and the … Continued

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